EST. MMXXVI A Practice for the AI Era

DFCG

C-suite operators who speak to boards. Silicon Valley practitioners who have shipped AI systems in production since long before the hype. Advisory, instruction, and execution for the world's largest retailers and enterprises.

01 The Firm

DFCG is built for the moment when artificial intelligence stops being a project and becomes the way the company operates.

Our partners include Fortune 50 CIOs, CTOs, and Chief Experience Officers — operators who have run these transformations from the executive suite. Our delivery teams are led by Silicon Valley practitioners who have built and scaled AI systems in production for years, long before the current wave of hype.


02 Practice Areas

Three disciplines, one continuum — from literacy to live in production.

I.

Training

Executive and operator-level instruction. We bring leadership teams up to working fluency with the methods, models, and trade-offs that matter — through immersive on-site programs, working sessions, and bespoke curricula tailored to your industry.

  • Board & C-suite immersions
  • Operator workshops
  • Curriculum design
II.

Consulting

Strategy and architecture for AI transformation. We assess where you are, define the portfolio of bets worth taking, and produce the roadmap, governance, and capability model that turn ambition into a year of disciplined execution.

  • Transformation strategy
  • AI portfolio & ROI
  • Governance & risk
III.

Engagement

Hands-on implementation. Our partners and senior practitioners embed with your teams to build, ship, and operate the AI systems that move the metrics — from agentic workflows to vision and decision systems running at enterprise scale.

  • Embedded delivery
  • Reference architectures
  • Production AI systems

03 Operating Principles
.01

Discretion is the work.

Our engagements are confidential by default. The companies we serve operate in plain sight; the strategy that gets them there does not.

.02

Operators, not theorists.

Every partner has run technology at meaningful scale — a Fortune 50 CIO, a Global VP of AI, a founding CEO. We have shipped what we recommend.

.03

Few clients, deeply served.

We accept a small number of engagements per year. The work is judged by what shows up in your P&L, not by hours billed.

.04

Earned by the results.

We measure ourselves on the durable, in-production outcomes our clients ship — not the slide that made the case.


04 Where Our Partners Have Led

Selected institutions where DFCG partners have held senior operating roles.

Walmart
Walgreens
Starbucks
Lowe's
Victoria's Secret
Sam's Club
L Brands
PepsiCo
American Express
General Motors
Cigna
Qualtrics

05 Engage

A short conversation is the only way to begin.

New engagements begin with a confidential briefing. We'll listen first, then tell you whether we're the right firm.

Schedule an introduction